About Big Cookie
Big Cookie is a Direct To Fan Services agency, specialising in fan engagement, Community Management and CRM solutions for the music industry. We partner with record labels, artists, and management teams to build and nurture meaningful connections between artists and their most engaged fans. Through innovative digital strategies and community-driven approaches, we help our clients transform casual listeners into engaged, loyal fans.
Based in the North Liverpool area (Formby), our team of specialists bring together expertise in CRM implementation, community management, and digital strategy to deliver tailored solutions that drive results. At Big Cookie, we believe in the power of authentic community building and data-driven engagement to create lasting relationships between artists and their fans.
About The Role
We’re seeking an Account Lead/Projects Manager with agency experience to join our growing team at Big Cookie. This role begins as a freelance position with a clear path to permanent employment as we scale. It sits at the intersection of artist campaigns and fan communities, making it perfect for someone with a strong agency background who’s passionate about music and ready to transition into the industry. You’ll leverage your client service and project management experience to deliver innovative direct-to-fan campaigns that create lasting connections between artists and their most dedicated fans.
Essential Experience & Requirements
- Minimum 2 years account management experience at a marketing, creative, or digital agency
- Proven track record of managing multiple client relationships and complex projects simultaneously
- Strong understanding of digital platforms and marketing strategies
- Deep passion for music and authentic fan engagement
- Experience with reporting, analytics, and data-driven decision making
- Excellent communication and presentation skills
The Ideal Candidate
- Has always wanted to work in music but hasn’t had the opportunity yet
- Brings agency-honed project management and client service skills
- Gets excited about fan communities and artist-fan relationships
- Understands both the creative and analytical sides of digital marketing
- Thrives in a fast-paced environment where flexibility is key
Key Responsibilities
Project Management and Timeline Oversight
- Develop and maintain comprehensive project timelines for artist campaigns
- Establish clear accountability and deliverables across team members and client/record label teams
- Monitor progress and proactively address potential delays or bottlenecks
- Ensure alignment between website, eCRM, and community initiatives with artist campaign timelines
Client Relations and Communication
- Serve as the primary point of contact for assigned clients
- Maintain transparent and organised communication channels
- Facilitate regular status updates and progress reports
- Build and nurture strong relationships with label teams and artist management
Direct-to-Fan (D2F) Initiative Management
- Oversee the planning and execution of D2F campaigns
- Manage logistics and detailed implementation of fan initiatives
- Delegate tasks appropriately across team members
- Track performance metrics and optimise strategies accordingly
Cross-functional Collaboration
- Work closely with CRM Leads to coordinate communication strategies
- Support Community Lead in implementing engagement initiatives
- Ensure consistent messaging and branding across all platforms
- Facilitate collaboration between technical and creative team members
Performance Tracking and Reporting
- Set clear targets and KPIs for projects
- Monitor and report on campaign progress
- Analyse results and provide insights for optimisation
- Present performance updates to clients and internal stakeholders
What We Offer
- Opportunity to transition into the music industry
- Work with exciting artists and their teams
- Hybrid working model based from our Liverpool office
- Chance to shape the future of artist-fan relationships
- Dynamic, growing company with room for advancement
Contract Type & Compensation
- Initial rolling freelance contract at £2,500 per month
- Potential to convert to permanent role based on company growth and performance
- Remote/hybrid working with Liverpool office days
Location
Hybrid – North Liverpool-Based Office Days
How to Apply
Please send your CV and a cover letter to aaron@bigcookie.co explaining:
- Your agency experience and relevant projects
- Why you want to transition into the music industry
- Your favourite example of great artist-fan engagement